ECC'17: Preliminary Program
The third European Communications Convention at the Nymphenburg Castle in Munich (official address: Schloss Nymphenburg 1, 80638 München) will offer a wide variety of subjects. One of them is the communications aspect of migration and refugees, especially in Europe. Another is Brexit and the use of true, credible and serious communications. But ECC'17 will offer best practice as well, such as Social Media optimizing etc. Note: This is a preliminary program, updated 21 March. You can download the ECC-Program as PDF below.
First Conference Day at Nymphenburg Palace
Registration, Welcome Coffee
Opening Session - Welcome Address and Introduction into the conference subject "You (won't) get far by lying"
Francis Ingham, Director General PRCA, Chief Executive ICCO, London: "The state of the global PR industry"
Michael T. Schröder, Global President IPREX, Berlin: "Send, send, send - why don´t we understand anymore how communication really works?"
Ioannis Zografos, EPP TV managing producer, Brussels: "Fake news - What strategy to deal with it in politics"
Matthew Thomson, The NewsMarket, London: "Communicating with audio-visual tools"
Panel Discussion, moderator Jean-Pierre Beaudoin
Networking Break - Lunch Buffet
Working in groups on different subjects
Presentation of the Results
Professor Gabi Dreo Rodosek, University of Federal Armed Forces Munich
John Adams, Cyber Security expert, Chicago, USA: "How to deal with Cyber Criminality?"
Short Summary of the First Conference Day
Get-together and Kitchen Party at the Conti Bistro / Haus der Bayerischen Wirtschaft, Max-Joseph-Straße 5, 80333 München
Second Conference Day
Adrian Edwards, Geneva, Head News and Media, UNHCR Spokesman: "the global refugee situation"
Dr. Christophe Fricker, Managing Partner Nimirum, Leipzig/Bristol: "Facts - Who Cares? Research and Politics post-Brexit“
A view on Brexit from two different angles:
Jason MacKenzie, president CIPR, UK: “Signs of a paradigm shift to populism: PR, the US presidential election and the UK Referendum on EU membership.”
Maurice Müller, Candidate (Green Party) for the German Bundestag: Faked likes and followers, how to deal with these “seductions”?
Networking Break - Light Lunch
Jean-Pierre Beaudoin, Head of i&e Burson Marsteller, Paris: "The Opinion Generation"
Rob Beynon, CEO DMA Media Ltd, London
Panel discussion, moderator Professor Predrag Vujovic
Short Summary of the Second Conference Day - Closing Remarks
End of the Conference
Optional: German PR-Award-Gala of DPRG